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SMS Broadcast

Reach your whole audience in minutes with text message blasts

Send everyone the same text at once. Relax knowing it’ll be read in minutes. It’s the best way to share an important message with thousands of people.
  • Send your first SMS blast in the time it takes to make a coffee.
  • Segment your audience to send different texts to different groups.
  • Enjoy lightning fast global delivery — perfect for urgent messages.

What is an SMS Blast?

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What is an SMS Blast?

An SMS blast, or broadcast, is like using BCC in an email. You can send the same single text message to a group of contacts. Each person receives your text but doesn't see any of the group details. And, if you use a dedicated number, your contacts can reply.

Text broadcasting (or blasting) is great for businesses sending one-off campaigns and promotional messages. It’s a type of bulk SMS messaging.

Why Use an SMS Broadcast Service?

SMS text messaging is a simple and very effective way to reach people. With unmatched open rates of 98%, you know that your message will be seen. In comparison, open rates for email are 20-30% at best. And when 75% of consumers welcome marketing offers from their favourite brands via SMS, why not talk to your customers on the channel they prefer?

Mass Text Message Broadcast

Building a text blast with fields for 'to', 'from' and the message body

Reach thousands at once, from one simple platform.

Regardless of how big or small your contact list is within a few clicks you can have your vital text blast delivered.

  • Sales promotions
  • Emergency alerts and notifications
  • Scheduled updates

Mass messaging is super easy with ClickSend.

Scheduled Text Messaging

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Schedule your messages to be sent at the perfect time.

Create your text message blast campaign and schedule it to be sent on a day or time of your choosing to anywhere in NZ or the world.

  • Perfect for dealing with multiple timezones and even better if you have a global contact list.
  • Have your messages delivered at optimum times. For instance, when promoting takeaway meals, do it at meal times - wherever your customers are.

Send text blasts using a reliable, fast and helpful service.

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Global 24/7 Support

Our chat is staffed by real humans 24 hours a day, 365 days a year and always will be.

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Security and Reliability

The ClickSend platform is built on enterprise-level security and provides a 99.95% Uptime SLA guarantee.

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Lightning Fast Delivery

ClickSend lives and breathes high performance direct routes. Your messages get delivered on time.

Personalized SMS Blast

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Personalise every text automatically.

Each text can be auto-updated with names and individual details so everyone feels like you’re speaking directly to them — all while you’re talking to thousands.

  • First and last name placeholders are set-up by default.
  • Pull custom details from your list by easily editing placeholders.

For easy sending of relevant and targeted text message blasts.

Send Targeted Messages to Contact Segments

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Right person, right message, right time

Divide your contact list into groups with common traits, then send SMS campaigns unique to each of them.

  • Improve engagement by sending tailored content to each audience.
  • Reduce opt-outs by engaging the right contacts at the right time.
  • Add relevant details based on custom data and your audience.

Discover how simple personalisation can be. Talk to us about your next message blast.

Send a text blast in 3 easy steps

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1. Upload Contacts

Upload your contact list as CSV or spreadsheet. If you don’t have a list of phone numbers yet, read about building your opt-in contact list.

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2. Create Your Message

Write a clear and concise message. Use MMS if you want to include images. And, try features like custom fields, emojis and short links.

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3. Click Send

Send messages immediately or schedule them to send later. Track delivery, click through rates and monitor replies — all in the one platform.

Ways businesses use text broadcasts

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1. Alerts and Notifications

Use SMS broadcast alerts to contact people, fast.

  • Perfect for emergency situations, weather and covid alerts..
  • Great for non-emergencies too; change of hours or location, cancellations and delays.
Example of a system outage alert in a blue bubble, sent via text message blast
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2. SMS reminders

Send thousands of reminder messages in seconds with a text blast.

  • Remind people about a community, sporting or one-off event.
  • Improve attendance and reduce no-shows with text reminders.

Reminders can be sent as a broadcast or individually, based on user behaviour. Even for hundreds of contacts, you can send text reminders quickly, bulk text messaging

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3. SMS Surveys and Polls

Use polls to gather customer feedback or get more detailed feedback via surveys.

  • Score high engagement on your polls and survey results by sending via a text blast.
  • Make your text blast polls interactive with automated responses for targeted feedback.
Example of followup survey sent via text message on a blue speech bubble
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4. Broadcast Promotions and Sales Events

Use SMS broadcasts for ads that your customers won't miss.

  • Add an SMS broadcast to your marketing messaging to really drive exposure and engagement for your sales promotions.
  • Send coupons to drive people in-store or include a link to your online store.
Example of sales event sent by text broadcast on a blue speech bubble

Top questions about SMS broadcasting

How Much Do Text Message Blasts Cost?

That depends on how big your contact list is and therefore how many messages are sent. Message pricing can range from $0.0881 to $0.1046 NZD per message depending on how many are sent and replies are always free. And with us you only pay for what you use there are no recurring monthly fees. Full pricing can be found at ClickSend Pricing.

Can I Send An SMS Broadcast To Anyone?

You must have consent to send text messages from your business; this is obtained through getting contacts to opt-in. Here at ClickSend, we do not allow the use of purchased lists.

How Many Characters Can I Use?

A standard SMS message has a maximum of 160 characters. Longer messages are definitely possible; messages are broken into multiple message parts which cost one message per message part. The recipient will still see this as 1 long message on their handset. Our dashboard features a character count so you know exactly how many message parts you are using. If sending an MMS you can access up to 1,500 characters.

Can I SMS Blast From My Mobile Device?

Yes we have both Android and iOS text messaging apps that allow you to do text blast campaigns from any device. You can download the free ClickSend app from the App Store or Google Play.

What our customers are saying about our SMS broadcast service

Ready to send your first broadcast?

You're in good company. Join over 90,000 businesses who trust us to send their vital SMS blasts across New Zealand and all around the world.

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